Self-service analytics

Definition:

Self-service analytics refers to the independent analysis and evaluation of data by business users without direct support from IT. Users can access data, create reports and make informed decisions using intuitive BI tools.

Relevance for enterprise modernization:

Self-service analytics is an important component of modern data architectures. It enables faster decisions, relieves the burden on central IT departments and promotes a data-driven corporate culture. As part of enterprise modernization, it creates the basis for agile reporting structures and increases value creation from data, provided that it is accompanied by clear governance and data catalogs.

Example / use case:

A sales manager independently creates a sales analysis by region and product category in Power BI, without consulting IT. The underlying data comes from a central cloud data warehouse, which is secured by defined access rights and a maintained data catalog.